The Millennial Mindset
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Millennials represent a significant segment of the dermatology patient base and understanding how best to communicate with the individuals who comprise this singular collective is key to delivering the best quality and experience of care in a medical or aesthetic practice. Prior to this publication, a search of PubMed.gov yielded no studies relating to the behaviors of millennial patients, and s …
Millennials represent a significant segment of the dermatology patient base and understanding how best to communicate with the individuals who comprise this singular collective is key to delivering the best quality and experience of care in a medical or aesthetic practice. Prior to this publication, a search of PubMed.gov yielded no studies relating to the behaviors of millennial patients, and s … 
Recent speculation has indicated that it is rarely too early to begin aesthetic treatments.1 The growing demand for anti-aging in younger populations requires thoughtful and age-appropriate counseling for delivering preventions and interventions. The physiologic, age-related changes that occur with each decade of life may serve as a blueprint for when to start cosmetic treatments.
Under 20
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Aesthetic derm experts Dr. Terrence Keaney and Dr. Deirdre Hooper share pearls on addressing the unique needs of male and female cosmetic patients.
The Male Aesthetic Consultation
Male cosmetic patients should be evaluated differently: both anatomy and behavioral differences set male and female patients apart.
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Google Search is an important tool for patients researching skin care treatments and looking for dermatologists. Data from the 3 billion daily Google searches1 can be used to trend epidemiological patterns within populations using Google Trends (https://trends.google.com/trends; Alphabet Inc.), which reports search volume as relative to the total number of queries performed within a specific per … 
Introduction
When viewing the most famous smiles in history (Figure 1), two constants become apparent: a smooth perioral surface and oral commissures that are turned upward (or horizontal as a minimum). Patients are often fixated on improving both the marionette lines and the downward oral commissures as these distractions are one of the most noticeable areas in the aging face to the average pers … 